OpenAI’s Agent Commerce: The Next War Isn’t Search… It’s Checkout

OpenAI’s Agent Commerce: The Next War Isn’t Search… It’s Checkout

OpenAI turns ChatGPT into a shopping and entertainment hub, threatening Amazon, Naver, and Meta’s dominance.

TL;DR

OpenAI isn’t just building models anymore. It’s merging search, shopping, and social into one AI-first platform. That flips the entire e-commerce and media ecosystem on its head.

Key Takeaways

  • ChatGPT soon handles shopping + payment without leaving the app
  • Major platforms like Amazon, Naver, Coupang feel the threat
  • Sora 2 shows OpenAI pushing into short-form social video
  • AI companies now hold platform power, not just tech